SEO is probably a term you’ve heard thrown around before, as it’s a crucial part of a comprehensive digital marketing strategy. It stands for Search Engine Optimization, which basically means this: You want Google to like you, right? Well we do, too.
SEO is always changing and evolving, so staying current and committed to what’s happening in this complex world is crucial to your success, which is why we refer to it as a long term relationship. Google is constantly looking for high-quality resources, and that’s our goal with your website: to provide content that Google wants to deliver to users on a site that is healthy, functional, and continually assessed for improvement.
We believe that unique content and a healthy website are two non-negotiables in the world of SEO, so our strategy starts and ends there. On the back end, we audit and improve the functionality and performance of your site, ensuring that all the proper information is in your meta data, images, and headers, and that you are clearly communicating your goal with appropriate calls to action. On the front end, we write and consistently produce unique content to establish you as a leader in your field.
With your new content in place, we work to increase your brand exposure by partnering with social media and organic outreach to share that content, all while building up your local and industry-specific citations and directory listings. It’s a lot of moving pieces, but they all work together seamlessly. And frankly, we’re great at it. The bottom line is this: no matter where people are floating around on the web, we want it to be easy to find you.
If you’re interested in finding out where your site currently sits in terms of SEO (just how visible, functional, and optimized you currently are), look no further! We are currently offering a totally complimentary, no strings attached site audit from our in house experts. Submit the form below and we’ll follow up with your results!