Independent, free, and invite-only social network Ello has been a wild topic since it opened to the public. But the question is, should businesses build a presence on the new…
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Social Media
Who wouldn't want a free employee to help grow their brand's reach? I'm not talking about other human beings. Humans like to get paid. But there are tools that cost you nothing…
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Branding & Design
Social Media
It’s vital for you to be able to measure the results of your social media marketing and campaigns. While the need for numbers and metrics are vital, there are some…
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Social Media
If you’re the social media manager and you are doing your job effectively, than you are likely not too bad at multi-tasking. It’s a job requirement. One of the most…
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Social Media
This isn’t a blog about taking the marriage plunge, or about Jim Morrison’s band. We’ll leave that to the marriage and rock ’n roll history experts. But it is about…
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Social Media
“Where there is no vision, there is no hope.” George Washington Carver It sounds a bit dramatic related to social media, but it's true. If you don’t have a solid…
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Branding & Design
Social Media
People are all about stories. Often the story behind something is more viewed and discussed than the “something” itself. Take the music industry as an example. While record sales (the…
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Branding & Design
Social Media
There’s something to be said for simply having good content on your Facebook. An active wall suggests an active business, and gives credibility to your work ethic and ability to…
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Social Media
Facebook recently launched its mobile newsreader, Paper (currently only available for iOs). Facebook says that it intends to see users enjoy their personalized newspaper through this mobile app. Paper has…
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Branding & Design
Social Media
Social Media during the Super Bowl While Facebook continuous to be the most mentioned social network, Twitter also had great exposure with 58 percent of Super Bowl 2014 ads having…
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Social Media