Sponsorship marketing is defined as the financial or in-kind support of an activity in order to improve a company’s public image, attract new customers, increase profitability, and meet business goals.…
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Branding & Design
If you use WordPress, chances are you’re well aware of the numerous plugins available to you. But what you may not know is which WordPress plugins are the best and…
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Branding & Design
Web Design
When it comes to making good use of Search Engine Optimization (SEO) in your digital marketing plan, there are several different types that can benefit you and the strategy differs…
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SEO
You're passionate about good design. When you see it, your face lights up like a Christmas tree. But if a brand uses Papyrus or God forbid, Comic Sans, you boycott…
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Careers
Branding an attractive business can mean the difference between success and failure. Many start-up businesses fail to get their products out in the world. Building yourself and your brand should…
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Branding & Design
Keywords are what we type in when we are using search engines to look for products, services or answers. By assigning keywords to specific pages, companies can drive traffic to…
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SEO
The uses of social media are proven to be broad and far-reaching. There is no industry that does not seem to benefit from social media use. The key, however, is…
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Social Media
Digital marketing is a popular term that’s often spoken about by marketing experts. Ask three experts what it means, and you’ll get three different answers. That’s because digital marketing encompasses…
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Branding & Design
PPC Advertising
Maximizing website sales is the goal of an e-commerce site, right? Right. Whether adventuring into an e-commerce project for the first time or in evaluating your current e-commerce site, the…
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Branding & Design
SEO
Web Design
Chances are if you own a business, you’ve probably considered how you could use social media as a tool to help your business. No matter if you’re a big business,…
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Social Media
